World 02
Idea Wilds
Find a business idea that excites them and that they want to share with the world.
Help your child build their own business in just 10 minutes a day
the fun & easy way!
Business building that feels like a video game
Every lesson is a quest
World 05
Maker's Forge
Build their first product for real customers. Test what matters and improve it.
World 10
First Hundred Summit
Start selling to real customers and work toward their first $100 in 90 days.
A real lesson with Naomi. A real next step for their business.
They build it. You cheer them on
You don’t teach it
We do
Business video lessons and step-by-step Missions guide the learning, with experienced business professionals helping teach and coach.
- No lesson planning.
- No curriculum prep.
- No business experience required.
Kids can work through most lessons independently, and members can ask business questions in a supportive Community Hall.
START YOUR FREE ADVENTURE
Real entrepreneurs help kids build a business
Specific help for
their business
Experienced adult entrepreneurs help kids choose their next step through the member Community Hall and monthly member coaching. Every business brings questions a course can’t anticipate.
Monthly Entrepreneur Lab
Members get in-depth teaching on a new practical business skill each month, with actions to help grow their business.
Monthly live Business Q&A
Members bring their own business questions. Experienced entrepreneurs help them work through their challenges and choose what to do next.
Post questions anytime
Members can post business questions whenever they come up.
Level 7 · Free bonus preview
Profit Crystal Mines
Learn expenses, pricing and profit. Use the numbers to make better business decisions.
Ready for their next step?
Level up your
kid’s business
$9.99/month · Cancel anytime
Help for their unique business. Member Worlds to keep learning. Experienced entrepreneurs to help them figure out what to do next.
- Full Business Adventure, every member World and new included Worlds as they launch
- Community Hall: ask business questions and get help from business professionals
- Monthly Entrepreneur Lab: a new business skill. Live Business Q&A: help for their next step.
- Guidance from adults who have built successful businesses, plus ongoing challenges and tools
We’re building more Worlds, with plans for hundreds over time. New included Worlds join your membership as they launch.
START YOUR FREE ADVENTURENot ready? Start free first. See membership details
A few things parents ask
FAQs
Do I have to teach the lessons?
No. The video lessons and step-by-step Missions are already prepared. Your child follows the adventure while you step in for adult responsibilities like setting up payments, shipping, and customer interactions for their business.
Does my child need a business idea already?
No. Finding and testing a business idea is part of the adventure.
Is it really free to start?
Yes. Levels 1 and 2 and a separate Level 7 bonus preview are free. No credit card required and no timed trial. You can also read the Community Hall for free once you have an account. Posting in it is included with membership. When you and your child are ready for more Worlds, you can choose the optional membership.
What if my child has questions about their specific business?
Real businesses create new questions. We have them building our own businesses, too. Members can ask questions, share wins, and help each other in the Community Hall, where experienced business adults also help answer questions. Paid members get a monthly Entrepreneur Lab and live Business Q&A to work through their specific business questions.
Does my child need their own email?
No. The account is parent-owned.
What ages is it for?
Suggested ages are approximately 6–17, rather than a limit on who can learn. Younger children may need help reading and getting started; adults can benefit too. A parent or guardian owns each family account.
Are they building a real business or a pretend one?
A real business around something they love and a cause they care about. The goal is to work toward their first $100 in 90 days while learning to build a profitable business. Earnings and timing are not guaranteed; results depend on their idea, effort, and circumstances.
What business skills will they practice?
They build a complete business step by step, with a product or service they can offer to real customers. Skills include discovering interests and a cause, business ideation, market research, customer validation, product development and testing, branding, revenue, expenses, profit, pricing, marketing hooks, offers, content, sales, business metrics, and CEO decision-making. They use the numbers and customer feedback to improve their business.
No credit card required.
Your kid’s business adventure
starts today
Incredible Worlds. Real business Missions. Done-for-you video lessons. A Community Hall to help them keep building.
START YOUR FREE ADVENTURENO CREDIT CARD REQUIRED